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Tap into your anger to win the girl, take control or even to grow stronger. Psychologists have classified anger as one of the “negative” emotions, one that's closer to fear and sadness than joy and hope. But US researchers report that anger can be seductive and pleasurable. It energises and motivates action, triggers optimism about the odds of achieving a goal, and even seems to tap some of the same brain regions associated with happiness. It’s possible, the researchers suggest, that the “highly pleasurable exhilaration associated with anger” may give some men a rush similar to one provided by an addictive drug.

Win The Girl
All’s fair in love and war – and women are flattered by men who go at each other throats over them. But it’s not just a matter of women enjoying the attention, according to a 2010 study in the journal Evolution and Human Behavior. Over the years, social psychologists have attempted to identify traits that men and women seek in an ideal romantic partner. The consensus has long been that both sexes prefer two traits – kindness and trustworthiness – above all others. But kindness and trustworthiness to whom? When women were asked this follow-up, they showed a clear preference that prospective mates be kind to them, their friends and their family members. But with respect to people outside this close network, they preferred men who understood that charity began at home: guys who dominated other men instead of treating them kindly. “In other words,” sums up Rose McDermott, PhD, an evolutionary psychologist at Brown University in the US, “women like men who are nice to them and their inner circle – but are pricks to everyone else.”